
Juliana Figueroa
BSc. Business Administration, Universidad de los Andes, with major in finance and Certified Public Accountant in Colombia. With 20 years of experience in investment banking and multi-family office, she has been involved in the financing of projects and companies, as well as M&A transactions carried out by Genesis in Colombia. Since its inception, she has led the development of Genesis Family Office, actively participating in all family wealth consulting services provided by the firm. She has extensive expertise in financial modeling and analysis of alternative investments. Additionally, she coordinates and supervises the legal, accounting, tax, and administrative matters required for managing the family-wealth consolidating businesses.

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